I’ve been thinking lately that websites should display a pie chart showing what you’re really paying for “free” online services, just to show that it really does always add up to 100%. Something like this:
Remember, when you visit our Web site, our Web site is also visiting you. And weâ€™ve brought a dozen or more friends with us, depending on how many ad networks and third-party data services we use.
Read the whole thing if you want to know exactly how to fit the price into your web-surfing budget.